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AVI-8 – Aviation Inspired Timepieces
Founded in 2012, the AVI-8 brand inspiration and design excellence originates from the collaboration between pilots and engineers who served in air forces around the world. This combination of design, attention to detail, and passion has resulted in the success that is the AVI-8 story. Every collection is an explicit homage to the planes, people and history of military aviation. Each timepiece brings to life the detail and narrative of the inspiration to delight and engage the wearer.

Our Mission
Instead of creating another pilot watch, we want to get a deeper look into the shape and form of an aircraft, and tell some of the incredible stories behind aviation to help draw out the brand. The vision is to produce watches that are functional yet enjoyable to wear, which also tell a story of both man and machine.
We would like to be one of the most respected watch brands in the world by delivering unparalleled excellence in design / specification / value in an ever competitive market. To present timepieces that are timeless yet always relevant in remembering the heroism of the many who have been involved in the chapters of aviation. To build a community of AVI-8 watch fans and enthusiasts globally and shed light on important and interesting facets of aviation history.

Hawker Harrier
This collection pays homage to British aviation history that is dedicated to the Harrier, the world-famous ground attack aircraft known for its short take off and landing capabilities.
Hawker Hunter
This collection nods to the feisty jet fighter that broke the world air speed record in 1953 and went on to become one of Britain’s most triumphant exports.
Hawker Hurricane
An elegant collection of timepieces that honour the iconic Hawker Hurricane fighter plane that is and will always be remembered with affection by the British.
P-51 Mustang
With the P-51 Mustang, one of the most iconic aircraft of the USAF, AVI-8 continues an arc of historic Anglo-American military co-operation.
Spitfire
Capturing the cutting edge, stylish design and superior specification of the Spitfire, one of the most famous aircraft to have ever flown, this collection is made up of a reliably sturdy and wearable assortment of field watches with clear aviation design details.